AT&T: Ignore Verizon's Ads and Fix Your Own Woes
PC World, November 16, 2009
By Robert X. Cringely
If AT&T wants to stop being ridiculed, it needs to stop being ridiculous. AT&T needs to forget the Verizon map ads and focus on the territory. In the old pre-breakup days, AT&T was known for impeccable quality and reliability. That's what it needs to re-establish. Conquer that territory, and no amount of snarky advertising can harm it.
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