Cable, Satellite Providers to Push Pay-per-View Porn
Advertising Age, March 12, 2009
By Claude Brodesser-Aker
Faced with increased competition from former phone companies such as AT&T and Verizon, satellite and cable companies are loosening their chastity belts and getting more aggressive about promoting adult content. What's more, even as they raise prices on regular channels, the price of their adult fare is about to get much cheaper and more attractive.
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