Google May End Up as Winner if Microsoft Buys Yahoo
San Jose Mercury News, April 29, 2008
By John Boudreau
One of the biggest players behind Microsoft's drive to buy Yahoo has never been at the bargaining table - Google.
That company's dominance in search advertising prompted Microsoft CEO Steve Ballmer to go shopping and seek a tie-up with Yahoo so he could bolster his efforts against what has turned out to be one of Microsoft's toughest competitors.
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