In Britain, a Laboratory for Newsprint's Future
New York Times, April 5, 2010
By Eric Pfanner
Britain is turning into a laboratory for the future of newspapers in the digital era. The question for publishers is this: Can they persuade sufficient numbers of readers to pay online to make up for shortfalls in print advertising and circulation revenue, or are they better off keeping Web sites free and waiting for enough ad revenue to materialize?
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