Technobarons of the 21st Century

San Diego City Beat, May 31, 2006
By Fiona Morgan

John D. Rockefeller realized that the way to control the oil market was to control the transport of oil. So in 1871, he colluded with the railroad industry to form a cartel called the South Improvement Company. The rate to ship oil doubled, but Rockefeller's Standard Oil Company would get rebates for every gallon of oil shipped, even those shipped by his competitors.

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